Search Engine Marketing is a Method of Marketing or Promotion an industry using Paid Online Advertisements that visible on Search Engine Results Pages. Promoter bid on keywords that users of services such as Google, Yahoo and Bing, its strength enter for what they are looking for certain services or products, which gives the advertiser or advocate the opening for their ads to appear alongside results for those search equerries.
The ads which are visible, often known as PPC-Pay-Per-Click Ads, come in a variety of formats. Some are text-based ads, whereas others, such as PLA-Product Listing Ads and also known as Shopping ads are more visual on the Search Engine's Results Page, product-based advertisements that let consumers to see important information at-a-glance, such as reviews and Price.
Search Engine Marketing Services Hyderabad
SEM-Search Engine Marketing is the most advanced strength to offer Promoters or Advertisers. The opportunity to Place their ads in front of the customers who are ready to buy at that moment they’re ready to make a purchase. There is no other advertising medium can do as this. Search Engine Marketing is so useful and helpful to grow up your business.
The following types of paid listings are most common :
- Paid Placement
- Paid Inclusion
- Shopping Search
- Video Search Ads
- Local Search Ads
- Product Listing Ads
Search Engine Marketing is the process of obtaining the largest amount of traffic and visibility possible for your business from search engines. This covers the methods and metrics that are used during Search Engine Optimisation and can also at times involve facilitating the paid inclusion and sponsored listings services of individual search engines. SEM needs to be monitored frequently and updated as needed to ensure that your business is up to date with the latest practices, remaining as present and relevant as possible. SEM ensures that customers who are searching for your services are connected with your business at the earliest possible stage, creating more potential leads and revenue.
My marketing fully comprehends the nuanced aspects of SEM and knows how to ensure that your organisation is receiving the optimum positioning in search engine rankings. Whether you want this done purely through SEO involving content and keywords or more aggressively via sponsored listings I will assist you in making sure that the decisions you make add the most value to your organisation. Speak to me today to discuss how I can help you market your business more effectively against competition.
I’m a specialist online marketing provider that offers top quality SEM services, aimed towards SMEs in Hyderabad and beyond. A specialist analyst will apply targeted strategies to enhance your rankings, whilst reducing your cost per acquisition. My results-oriented approach, significant experience and service guarantee combine to deliver rapid step changes and improvements to your website's Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) marketing.
I offer custom SEO programmes as well as Web Design and Web Development, SEO optimised copywriting and Online Promotional Services, all designed to provide clear and measurable results. I will approach your campaigns using a variety of strategies according to your needs and budget. I work with a range of technologies including AJAX, .Net, PHP and MySQL, and operate according to our key principles of results, customer-centricity, technical mastery and strategic marketing expertise.
My SEM Services Includes:
- Search Engine Optimisation (SEO)
- Pay Per Click (PPC) Optimisation
- Conversion Rate Optimisation
- Social Media Management
- Online Brand / Reputation Management
How My SEM Works On Your Business:
Evaluating Your Every MoveEndless evaluation is the key element in a successful SEM Campaign. With my expertize I constantly looking at the effect your pay per click advert is having on site visits and eventual sales. I perform split testing to find out which version of the ad is most effective. The same technique is applied to your landing pages – which are a vital part of your overall online marketing initiative. I spend hours struggling over every element of your landing page, again often split testing various parts of the page to ensure you’re getting the biggest bang for your marketing buck.
The Perfect LandingSEM isn’t just about the sponsored listing your customer sees when he or she searches for your products or services. It’s also about what he or she sees when he or she clicks on the advert. If you haven’t got a good landing page, then all of the effort you’ve put into your advertising falls at the last hurdle. I will create a selection of landing pages for your advert to point to; test each one with target audiences to ensure your finished product has the maximum impact.
The Ideal CombinationIt’s important not to overlook any element of your SEM campaign. Advertising experts and campaign designers work in concert to give your paid advertising the best chance of success. That means looking at the SEO of your pages and your adverts as well. I leave no word unturned in the search for a perfect combination of elements.
You can book SEO or SEM as a standalone part of our IT services – however, I recommend that you book them both together, to get the best results from both campaigns. SEM can be an excellent way to achieve immediate, measurable increase in traffic while your long term SEO Campaign builds.
The Deepest AnalysisMy SEM Campaign is examined using Google’s webmaster tools and analytical programs, which allow us to see exactly how your paid advertising is doing. I can see how many people clicked on your ad, against how many people hovered over it; and I can see how many of the people who clicked on the ad then went on to the part of your site you wanted them to find. With split testing deployed (see above), I’m able to look at how different wording, or different positioning of action buttons on your landing page, affects the overall success of the campaign.
Making Your Budget WorkBecause you can define everything about your paid advertising – when your ad is visible, how much you pay for each click – an SEM campaign has the potential to create outstanding returns on investment. Make sure yours is run by the experts.