About The Social Media Marketing Training Course
Looking for intense, hands-on Social Media Marketing Training? This is for you.
Over the course of four sessions we will explore both the paid and owned elements of Social Media Marketing and provide you with hands-on, practical training on all the fundamental Social Media “tools of the trade” in a small interactive setting.
Each session is taught by industry experts who specialize in the advanced use of Social Media platforms so you are in good hands.
Currently more than 54% of all Indians Internet users check their Facebook account at least once a day I think it’s safe to say we are addicted. With all this internet traffic going to social media channels there is a massive opportunity for brands to connect with their existing and potential customers in a real and genuine way. Is your brand is making the most of this opportunity? Let us help.
Our one-day, interactive Social Media Marketing Course covers all both the owned and paid aspects of Social Media Marketing.
What You’ll Learn In Social Media Marketing Training
You will learn the role of social media in marketing, how to develop a Social Media Strategy that is tied to a business objective, establish social ROI benchmarks and measurement tactics, create compelling content and how to get it in front of the right audience.
Instructor Srikanth GiddalurI have 10 years of experience as a trainer on Web Designing and Digital Marketing in Hyderabad. And I have 10 plus years of experience to provide services such as Web Designing, Web Development, Digital Marketing, Search Engine Optimization (SEO), Social Media Optimization (SMO), Social Media Marketing (SMM), and Content Marketing all over the World.
Who Should Attend?This is an introductory course of value to all marketers, agency account directors, media planners and buyers as well as publishers, directors of sales and media representatives. Although introductory, it is not intended solely to those with little or no experience or knowledge of social media, but to all who seek to better understand how they may generate benefits to brands. Curriculum.
Introduction To Social Media Marketing Course
- Introductions
- What is social media?
- A brief history of social
- Where we are today
- The New Consumer Journey
- Paid, Earned & Owned Media
- Social Spend Overview
- Social Media Pitfalls to Avoid
- Defining Objectives
- Business goals & building your strategy
- Finding your brand voice
- Defining your target
- Choose your platform
- Effectiveness of Measuring Social ROI
- Measurable Objectives
- Measurement Tips
- Social Listening
- Social Measurement Tools
- Writing and Organizing Content
- Community Management
- Blogs
- Planning for the Negative
- Snap chat
- YouTube
Social Media Marketing is to gain expertise in a booming field. There is enormous demand for skilled professionals who really know what they’re doing. Most businesses managers recognise that social media has value. They want to engage with customers, clients and other groups online. The anxiety is they usually represent work to people who are interested in social media but lack formal training.
Social media is a complex and changing area that requires specialist skills within the broader marketing field.
A good course gives you a well-rounded appreciation of the opportunities social media offers. It also gives you tools to get results. In terms of skills, a good course takes you beyond what is achievable through trial-and-error learning.
Studying Social Media Marketing gives you knowledge and skills to run campaigns efficiently and successfully. You learn what is possible and what isn’t. You become better at managing the expectations of others and allocating resources. Formal studies also allow you to gain a qualification that few people have – giving you an edge in competing for jobs.
With our Social Media Marketing, you will learn how to design and implement successful social media campaigns. Develop your skills through project work involving key digital platforms such as Facebook, Twitter and YouTube. Maximize your ability to cut through the media noise and raise the profile of your message. Current research, best practices and hands-on coursework provide the foundation for dynamic learning and the knowledge you need to stay on top of this ever-changing field.
Program Benefits :- Hands-on industry experience
- Learn to grow skilled social marketing campaigns
- Knowledgeable faculty with relevant experience
- Gain valuable knowledge that reflects the most current practices
This course is intended to prepare a student for a career in Social Media Marketing. At the end of this course, students will have the tools required for the development and implementation of a social media marketing campaign and will be able to demonstrate knowledge of management operations within the industry, including business law and business computer applications.
